World of Tanks Anniversary Campaign
World of Tanks Anniversary Campaign
World of Tanks Anniversary Campaign
Client:
World of Tanks — Wargaming
Role:
Idea and script, pitching, storyboarding, art direction, and creative oversight from concept to delivery
Format:
360° campaign with TVC as the hero asset
For World of Tanks’ anniversary, we rolled out a TV campaign across the CIS region.
A bold “Tank You” to the entire WoT community — the heroes on the battlefield, the quiet ones behind the scenes, and those who never pressed play.
Client:
World of Tanks — Wargaming
Role:
Idea and script, pitching, storyboarding, art direction, and creative oversight from concept to delivery
Format:
360° campaign with TVC as the hero asset
For World of Tanks’ anniversary, we rolled out a TV campaign across the CIS region.
A bold “Tank You” to the entire WoT community — the heroes on the battlefield, the quiet ones behind the scenes, and those who never pressed play.
Client:
World of Tanks — Wargaming
Role:
Idea and script, pitching, storyboarding, art direction, and creative oversight from concept to delivery
Format:
360° campaign with TVC as the hero asset
For World of Tanks’ anniversary, we rolled out a TV campaign across the CIS region.
A bold “Tank You” to the entire WoT community — the heroes on the battlefield, the quiet ones behind the scenes, and those who never pressed play.
Stills
Stills
Stills
Challenge
We set out to celebrate every kind of player. But with a tight budget and one location, we had to get creative.
Working hand-in-hand with the director and production house, we pulled off eight unique vignettes under one roof. I led the art direction to give each room its own mood and story, using props, lighting, and design tailored to different player types.
Challenge
We set out to celebrate every kind of player. But with a tight budget and one location, we had to get creative.
Working hand-in-hand with the director and production house, we pulled off eight unique vignettes under one roof. I led the art direction to give each room its own mood and story, using props, lighting, and design tailored to different player types.
Challenge
We set out to celebrate every kind of player. But with a tight budget and one location, we had to get creative.
Working hand-in-hand with the director and production house, we pulled off eight unique vignettes under one roof. I led the art direction to give each room its own mood and story, using props, lighting, and design tailored to different player types.
TVC 20"
TVC 20"
TVC 20"
Key visual and assets
Key visual and assets
Key visual and assets
See also:
See also:
See also: